Purely You Minerals Review

July 3, 2013By 3 Comments

purely you cosmetics

♥ ♥ ♥ mineral makeup! It’s simple, natural, easy to use, and most importantly safe. If you read the labels of most mainstream makeup (go ahead, search for your current beauty products here – be warned, you’ll most likely wanna throw out your current stash), you’ll come to find they are chock-full of chemicals, synthetics, preservatives, artificial colors and fragrances, fillers, and ingredients that only Beakman or Bill Nye the Science Guy would be able to pronounce.

For example, here are the ingredients for a vegan and cruelty-free brand of liquid foundation (will not say which brand, but just keep in mind that just because something is vegan, it’s not necessarily healthy… same goes for food—Oreos are vegan. ;)): Aqua (Water/Eau), Cyclopentasiloxane, Butylene Glycol, Silica, Cyclohexasiloxane, Dimethicone, PEG/PPG-18/18 Dimethicone, Sodium Chloride, Camellia Oleifera Leaf Extract, Litchi Chinensis Pericarp Extract, Tocopheryl Acetate, Tetrahexyldecyl Ascorbate, Tribehenin, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Sodium Hyaluronate, Glycerin, Dimethicone/PEG-10/15 Crosspolymer, Dimethicone/Polyglycerin-3 Crosspolymer, Isopropyl Titanium Triisostearate, Polysorbate 20, Disodium Cocoyl Glutamate, Sodium Cocoyl Glutamate, Propylene Glycol, Carbomer, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polyglyceryl-4 Isostearate, Caprylyl Glycol, Phenoxyethanol. All shades may contain: CI 77891 (Titanium Dioxide), CI 77491/77492/77499 (Iron Oxides).

Grodes, right? Don’t get me wrong, I totes rock this stuff on occasion, but I always default to mineral makeup when I have the choice.

I recently tried a new-to-me brand of mineral makeup called Purely You Minerals. I’m a fan because their products are light and breathable, highly pigmented, and naturally have SPF15. None of their products contain talc, powdered starches, clays, bismuth oxychloride, parabens or nano size particles. Their products are also gluten-free and cruelty-free. Although some of their cosmetics contain carmine (ingredients for each product can be found on their website), they are making an effort to veganize their entire line. How cool is that?

Here are the swatches of the shades I tried:

purely you swatches

Soft Gold Shadow, Purely Rose Blush, Purely Bronze, and Blue Smoke Shadow

What’s your favorite line of mineral makeup?

These products were sent to me for review purposes, but the opinions expressed are my own.

About Sunny ()

Longtime vegan, hardcore compassionate beauty junkie, serious cake aficionado, and lover of all things floofy and sparkly! If there's something in particular you'd like me to review, drop me a line at Sunny@VeganBeautyReview.com. You can also find me on Facebook, Instagram, Twitter, YouTube, and Google +.

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Comments (3)

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  1. Randi says:

    I ordered from this brand because of you! Purely You Minerals makes THE best mineral foundation I’ve ever tried. It completely covers my Rosacea (no other product has been able to do that). So thanks Sunny! I’m a dedicated reader of yours and a happy customer of Purely You Minerals.

  2. Gina says:

    Thank you for this review. I’ve been struggling to find products that are both vegan and “non-toxic.”

  3. Dae Williams says:

    Thank you so much for spotlighting this brand that I’d not yet learned of. I’m a makeup artist and teacher, and have decided to switch all of my makeup over to natural. Been playing with everything natural I could find in the natural food stores for years and their selection is sooooooo LIMITED and outdated. So…… I love what you are sharing!

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